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Ani Mkrtchyan Digitain's new Chief Sales Officer

Ani Mkrtchyan Digitain's new Chief Sales Officer

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Digitain, a trailblazing sportsbook software and iGaming platform provider, has announced a strategic advancement in its sales division with the appointment of Ani Mkrtchyan as the new Chief Sales Officer. In this pivotal role, Mkrtchyan, who has been an integral part of Digitain for over five and a half years, is set to fortify the company's global sales initiatives.



Commencing her journey at Digitain as a Senior Manager, Mkrtchyan's ascent through various senior roles culminated in her role as Head of Strategy before assuming the prestigious position of Chief Sales Officer. With a wealth of experience in the online gambling sector, she has been instrumental in shaping Digitain's development strategies and offering crucial insights for navigating diverse markets.



Mkrtchyan's dedication to driving growth and excellence in the iGaming sector aligns seamlessly with Digitain's commitment to innovation. In her statement, she emphasized the company's dedication to prioritizing partners and personnel, stating, "When engineering complex sales solutions for today’s multi-jurisdictional operators, we put partners and our people first and strive for the very best versions of ourselves and for our partners in that delivery goal." Mkrtchyan also expressed anticipation in assembling a formidable team in the coming months and years.



Vardges Vardanyan, the Founder of Digitain Group, lauded the promotion as a testament to the company's sustained investment in its personnel. He highlighted Mkrtchyan's exemplary attention to detail, insight, and leadership, emphasizing the customer-centric approach that has been a cornerstone of Digitain's success. "We are delighted to have Ani join our leadership team as we continue expanding as one of the major platform providers to B2C partner operators in regulated markets," Vardanyan added.



This announcement comes on the heels of Digitain's recent content agreement with RAW iGaming, marking another milestone in the company's growth. The partnership grants Digitain's customers access to a diverse array of high-quality online casino games, further solidifying its position as a key player in the iGaming industry. As Digitain continues to make strategic moves and foster key partnerships, the elevation of Ani Mkrtchyan underscores the company's commitment to leadership excellence and innovation in the rapidly evolving iGaming landscape.

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